Resume

• Spearheaded seamless partner success and onboarding for major ($1B+ tier) US and Canadian partnerships, ensuring a white-glove, scalable, and automated experience through internal playbook implementation. Demonstrated expertise in client relationship development and client onboarding.
• Proactively drove substantial B2B and B2C customer success by cultivating diverse client relationships and employing strategic business development, sales, and upsell/cross-sell strategies. Showcased strategic planning & negotiation skills.
• Led the UX/UI development and API integration launch of proprietary SaaS solutions, achieving a remarkable 200% growth by effectively managing secondary ecommerce marketplace partners. Demonstrated strong project management skills and cross-functional communication.
• Demonstrated proficiency in strategic management of a vast inventory of IT assets. Adept at strategic planning and conflict resolution, with proactive identification of market trends for sustained revenue growth.

• Founder, Manager, and Creative Director responsible for artist strategy and management of award-winning independent band, Bad Rabbits.
• Successfully led independent album release campaigns, including "American Love," which achieved impressive rankings: #1 on iTunes R&B charts, #10 on Billboard Heatseekers, #12 on Billboard R&B album, and #15 on Billboard R&B/hip-hop albums.
• Acted as the Musical Director & Drummer for 10+ international and national tours, including notable TV performances on Jimmy Kimmel Live, Craig Ferguson, and Arsenio Hall.
• Established and managed valuable brand partnerships with renowned companies such as Red Bull, Vans, Converse, Jameson Whiskey, Marriott Hotels, Karmaloop.com, and New England Patriots.
• Secured instrumental endorsement deals with industry-leading brands, including Pearl Drums, Zildjian Cymbals, Vic Firth Drumsticks, Fender Guitars, and Ernie Ball.
• Oversaw end-to-end album production and promotional launch, covering various aspects such as PR, digital marketing, legal, label & publishing relations, music sync licensing, DSPs, and booking agency partnerships.
• Demonstrated expertise in sourcing, managing, and budgeting for creative partners in areas such as graphic design (2D & 3D), animation, music production, audio and mix engineers, and content development (video and photo production).
• Successfully strategized, developed, sourced, and managed music merchandising, ensuring effective vendor and inventory management.

Press links:

• Billboard Magazine
• Rhythm Magazine
• Pitchfork Magazine

• Took responsibility for Web3, crypto, and blockchain business development, resulting in a significant metaverse and music blockchain partnership with Zilliqa Blockchain.
• Provided crucial support for the activation of the metaverse launch party for Zilliqa's METAPOLIS during Miami NFT week.
• Played a key role in creator and partner management for various crypto, NFT, DeFi, DAO, metaverse, and digital assets partners, overseeing projects from ideation to successful launch.

• Developed and executed highly effective social media marketing campaigns for Showcase Live, a live performance venue.
• Achieved a remarkable 350% increase in social media engagement within a span of 6 months by implementing unique and captivating concepts.
• Played a vital role in the operation and ongoing development of a 1,000 capacity music venue and full bar.
• Served as the primary point of contact for artist managers, working closely with them to enhance and maximize their social media and marketing presence.
• Assisted the production/box office manager in daily box office administrative operations, including advancing production requirements and ensuring contract fulfillment.

• Co-founded and served as the Chief Creative Officer of a highly successful streetwear clothing brand inspired by music culture, achieving remarkable sales on leading online streetwear boutique, Karmaloop.com.
• Led all creative, branding, sourcing, marketing, strategic retail/online partnerships, and conceptual design of apparel.

• Managed over 200 independent fashion brand partnerships, ensuring compliance and overseeing Ecommerce fulfillment processes.
• Monitored daily merchandise supply-chain and warehouse fulfillment activity, while also tracking fulfillment performance.
• Successfully managed proprietary CRM & sales platforms, maintaining smooth customer and order flow.
• Led the customer success team during a period of significant growth, achieving nearly 200% annual growth.
• Proactively developed solutions for customer success and merchandising departments to enhance satisfaction and increase sales.
• Documented and communicated KPIs and handled chargebacks as necessary.

• Served as the drummer for renowned Hip-Hop icon, Slick Rick The Ruler.
• Led and managed a talented team of backing musicians, overseeing their hiring and ensuring cohesive performances.
• Developed and arranged musical compositions for the band, enhancing the overall sound and performance.
• Conducted rehearsals to refine and perfect the musical arrangements, maintaining a high standard of performance quality.